Home > Case Study
Business, Finance & Entrepreneurship
Business / Entrepreneurship
Start Date
April 2024
End Date
February 2025
Sessions Completed
<div class="assets-links"><a class="assets-link" href=""https://www.iykjewels.com/"><img src="https://cdn.prod.website-files.com/605190260cb9b4c3a9de71c8/680115d2ef2b7533efbc7b88_Frame.svg"><div class="inter-400">IYK Jewels Website</div></a><a class="assets-link" href="https://www.instagram.com/iykjewels/"><img src="https://cdn.prod.website-files.com/605190260cb9b4c3a9de71c8/680115d2ef2b7533efbc7b88_Frame.svg"><div class="inter-400">IYK Jewels Instagram</div></a></div>
<div class="student-mentor-item-div-top-info"><div class="inter-700 _20">Rose Cornell</div><div class="inter-400 _16 left-align">Riverdale</div><div class="inter-400 _16 left-align">Grade 9</div></div>
<div class="student-mentor-item-div-top-info"><div class="inter-700 _20">Phoebe Dragseth</div><div class="inter-400 _16 left-align">Brown University</div><div class="inter-400 _16 left-align">Political Science & Math</div></div>
Rose has always been passionate about design, fashion, and interior design. In 9th grade, she developed an interest in jewelry making, creating charm necklaces that received enthusiastic feedback from peers. With entrepreneurial ambition, she sought mentorship to transform her creative hobby into a sustainable business that could generate profit while making a positive impact through charitable giving.
<div class="case-study-match-wrapper"><div class="match-item"><div class="apercu-mono-pro-700 _20">Design Meets Business Expertise</div><div class="inter-400 _16 left-align text-black-80">Rose's creative jewelry passion perfectly aligned with Phoebe's unique combination of business knowledge and fashion design experience from working with designers in New York</div></div><div class="match-item"><div class="apercu-mono-pro-700 _20">Purpose-Driven Work</div><div class="inter-400 _16 left-align text-black-80">Rose's desire to create a business that could donate to causes she cared about matched Phoebe's experience with social impact projects and community engagement</div></div><div class="match-item"><div class="apercu-mono-pro-700 _20">Creative Yet Structured</div><div class="inter-400 _16 left-align text-black-80">Rose needed guidance to transform her many creative ideas into completed projects, which aligned perfectly with Phoebe's goal-oriented teaching style and experience helping students follow through on design concepts</div></div></div>
Rose aims to grow IYK Jewels' impact by expanding her charity partnerships beyond Every Mother Counts, with a target of donating over $10,000 to maternal health and other causes by the end of 2025. She plans to develop seasonal collections with dedicated charity components, explore wholesale opportunities with boutique retailers, and build a sustainable business model that combines profit with purpose.